After reading a few different blog posts about various
ads I have found three that I can sort of talk about and compare to. Any ads to
do with Cover Girl and things of that nature bore me, so my post would not be
too interesting to read. I definitely find myself to be a more graphical and
violence type of person so what has been said in these posts I can relate to.
Also I love to see certain stars and celebrities show up in different ads. In
all movie trailers the biggest thing to catch the eyes of the audiences are the
stars that are going to act in the said movie. Actors like Will Smith, Eddie
Murphy, Denzel Washington and Morgan Freeman are all main reasons why I watch
their movies. “Star Power,” (http://oconnormedia.wordpress.com/) the easiest way to attract people to media is to use
certain stars and celebrities in the ad that have major influences on people.
Many people will go out of their way to buy certain goods and services from ads
when their favourite celebs are in these said ads. I know people who will go
out and buy a pair of boxers for $50 just because it either has or it says
David Beckham on it.
The
next similarity I can see is that people look at ads differently and interpret
them differently. “The commercial is a Mustang
driving down the road, and each pedestrian (different ages and genders) sees it
in a different way, the way they would like their Mustang to be.” (http://ha12dz.wordpress.com/) Everyone has a mind of their own and their own
thoughts and opinions when it comes to anything. Reading, watching movies,
texting, emails, letters and anything else people do is different for everyone
because we all grow up with different morals and values. This is both similar
and different to my post as a movie trailer allows for people to think about
the events shown and what they mean to the movie. Also what problems occur and
other events that might happen in the movie. It is different because people
still have the same thought to go watch the movie and to just let the movie
play out instead of making expectations as to what the movie will be like.
I agree 100% with what was said
here, “I think that this ad is really interactive and makes the viewer feel
like they are actually experience the events. From the upbeat music, to the
fight on car in the arctic, to the explosions in a Las Vegas casino, the
audience is drawn in.” (http://braiduhn.wordpress.com/)
This was said based on their ad, which was about the new Call of Duty game,
which is somewhat equivalent to a movie trailer or any type of video message.
They have to be interactive and exciting and make the audience want to see
more. These types of ads want to make the viewers feel like they are a part of
the situation and the events going on. If the audience is not interested in an
ad that is presented to them they don’t think about it and they tend to find
other ads related to the topic, but are displayed better.
The
bottom line is that the ads that catch the attention of audiences are the ones
that are interactive and tend to be the most appealing. Furthermore, the ones
that use celebrities and superstars tend to attract more attention because
people want what these people have and want to be like these stars.
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